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To be successful it is essential to strive to run a smart business plan and have adequate support.
The story of Steve Jobs is known and fascinating, the adopted son of a middle class that leaving college to pursue his dream and is now a historical figure who is constantly reinventing multiple industries with great prosperity on the basis of personal merit.
But few know Mike Markkula, Apple's first investor that brought besides financial capital, his executive experience and network of contacts.
Without someone like Markkula, perhaps Jobs could never have achieved its potential.
Besides economic Capital Human Capital many companies need to develop leaders through training and counseling, Cultural Capital showing success stories as role models and intellectual capital that fosters creativity and innovation.
